nutrition promotion - definitie. Wat is nutrition promotion
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Wat (wie) is nutrition promotion - definitie

BLEND OF PROMOTIONAL VARIABLES CHOSEN BY MARKETERS TO HELP A FIRM REACH ITS GOALS
Promotion mix; Promotion Mix; Communications mix

Promotion (marketing)         
SPECIFIC EFFORT TO PROMOTE A PRODUCT OR SERVICE
Promotional tool; Promotional event; Promotional material; Marketing promotion; Types of promotional strategies; Product promotion; Product Promotion; Self-promotion; Self promotion; Marketese language; Marketese; Market Promotion; Self-advertising; Promotional tour
In marketing, promotion refers to any type of marketing communication used to inform target audiences of the relative merits of a product, service, brand or issue, most of the time persuasive in nature. It helps marketers to create a distinctive place in customers' mind, it can be either a cognitive or emotional route.
Cross-promotion         
Cross promotion; Crosspromotion
Cross-promotion is a form of marketing promotion where customers of one product or service are targeted with promotion of a related product. A typical example is cross-media marketing of a brand; for example, Oprah Winfrey's promotion on her television show of her books, magazines and website.
Nutrition facts label         
  • An example of a Chinese nutrition facts label
  • The original FDA Nutrition Facts label, as of 2006
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  • A rare example of optional nutrition facts on a label for oranges (in the EU not mandatory for unprocessed fruits)
  • A UK nutrition information label, for low-fat yoghurt. A key difference from US labelling is that it always gives values for a set quantity (100 ml or - like here - 100 g), allowing easy comparison between products. Also, fibre is not considered a type of carbohydrate.
  • A Canadian Nutrition Label displaying information in both English and French
  • FDA Commissioner Margret Hamburg speaks at a White House event regarding proposed updates to the FDA's Nutrition Facts labels for food packaging. Feb. 27, 2014
LABEL REQUIRED ON MOST PACKAGED FOOD IN MANY COUNTRIES
Nutritional facts label; Nutrition Facts; Nutritional information; Nutritional facts; Nutrition label; Nutrition labeling; Nutrition facts; Nutrition labelling; Nutrition information; Nutrient Label; Nutrition information panel; FDA nutrition label; Nutrition Facts label; Nutrition Facts labels; Food nutrition label; Nutrition facts labelling; Nutri-Grade
The nutrition facts label (also known as the nutrition information panel, and other slight variations) is a label required on most packaged food in many countries, showing what nutrients and other ingredients (to limit and get enough of) are in the food. Labels are usually based on official nutritional rating systems.

Wikipedia

Promotional mix

In marketing, the promotional mix describes a blend of promotional variables chosen by marketers to help a firm reach its goals. It has been identified as a subset of the marketing mix. It is believed that there is an optimal way of allocating budgets for the different elements within the promotional mix to achieve best marketing results, and the challenge for marketers is to find the right mix of them. Activities identified as elements of the promotional mix vary, but typically include the following:

  • Advertising is the paid presentation and promotion of ideas, goods, or services by an identified sponsor in a mass medium. Examples include print ads, radio, television, billboard, direct mail, brochures and catalogs, signs, in-store displays, posters, mobile apps, motion pictures, web pages, banner ads, emails.
  • Personal selling is the process of helping and persuading one or more prospects to purchase a good or service or to act on any idea through the use of an oral presentation, often in a face-to-face manner or by telephone. Examples include sales presentations, sales meetings, sales training and incentive programs for intermediary salespeople, samples, and telemarketing.
  • Sales Promotion is media and non-media marketing communication used for a pre-determined limited time to increase consumer demand, stimulate market demand or improve product availability. Examples include coupons, sweepstakes, contests, product samples, rebates, tie-ins, self-liquidating premiums, trade shows, trade-ins, and exhibitions. Corporate giveaway items, sometimes called swag, can be included within product samples and distributed to participants at an event for promotional purposes.
  • Public relations or publicity is information about a firm's products and services carried by a third party in an indirect way. This includes free publicity as well as paid efforts to stimulate discussion and interest. It can be accomplished by planting a significant news story indirectly in the media, or presenting it favorably through press releases or corporate anniversary parties. Examples include newspaper and magazine articles, TVs and radio presentations, charitable contributions, speeches, issue advertising, seminars. Word of mouth is also a type of publicity, which transform from the person-to-person storytelling to social media influencers, or bloggers promotions today.
  • Direct Marketing is a channel-agnostic form of advertising that allows businesses and nonprofits to communicate directly to the customer, with methods such as mobile messaging, email, interactive consumer websites, online display ads, fliers, catalog distribution, promotional letters, and outdoor advertising.
  • Corporate image campaigns have been considered as part of the promotional mix.
  • Sponsorship of an event, contest or race is a way to generate publicity.
  • Guerrilla marketing tactics are unconventional ways to bring attention to an idea, product or service, such as by using graffiti, sticker bombing, posting flyers, using flash mobs, doing viral marketing campaigns, or other methods using the Internet in unexpected ways.
  • Product placement is paying a movie studio or television show to include a product or service prominently in the movie or show.
  • Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
Voorbeelden uit tekstcorpus voor nutrition promotion
1. The Child Nutrition Promotion and School Lunch Protection Act, unveiled yesterday, would require these to be updated as they do not address calories, saturated fat content or added sugars.